Three sites that allow you to share your knowledge via social media

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Article that explores three different websites that allow you to share your knowledge with others via social media.

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3 Social Sites for Demonstrating Your Business Acumen

Business ImageThis post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business.

In order to positively impact the bottom line through social media, small business owners should look beyond the sales pitch. Today's savvy business owner maintains a social media presence among other online activities, in order to further brand affinity through their own online endeavors.

Sites like Aardvark, Quora and LinkedIn cater to the business professional seeking out knowledge or educational resources. They are also great for demonstrating expertise in particular areas of interest. By being an active contributor in these communities, you can help make your name — and your company by association — synonymous with a particular field, category or topic.

There's a also a nice side effect of using these sites that extends beyond building up business acumen on the web. As a business owner, joining newer social sites will help to further introduce you to the influential inner circle of social media early adopters. Making digital connections with this crowd in the professional realm will have long-term business advantages.