branding

What to Do with Your Brand on Google+

If you like many have decided to take the plunge into Google+, then you have taken a step that will allow you to enhance your brand online. Engaging on Google+ is more than just posting links that go to your blog post or affiliate links. It’s truly communicating with those you are connected to.

What does it look like to be connected? Glad you asked. It means that you are:
  • Participating in Google+ hangouts
  • Circling people of interest
  • Sharing post that others might find interesting
  • Sharing photo that can brighten others’ days
  • Commenting on and +1ing the posts that others share
When you keep these things in mind, then you will be able increase your visibility and create lasting relationships on Google+. Google+ is enhancing the way businesses are presenting themselves and making it easier than ever to get your brand into the hands of your target audience.
 
Posted in Social Media Marketing | Tagged , | 2 Comments

Boosting Your Business Savvy in 2012

Recently I had the pleasure of being interviewed by Dr. Carolyn Miller of the blog talk radio show Getting Good at Life. I got to share my tips for increasing your bottom line in 2012. It was a rewarding experience and I feel fortunate to be able to have shared my insights with those who are looking to increase their bottom lines in 2012.

Dr. Carolyn Miller is a psychologist, speaker and life coach who has a passion for helping others live the best life possible. For nearly 20 years, Dr. Carolyn has provided consultation both nationally and internationally in her work with businesses, government, non-profits, churches, and universities. Dr. Miller skillfully employs psychological, inspirational and strategic approaches to her mission of personal empowerment.

We discussed how in 2012 smalls businesses struggles with really making their presence known. Branding was difficult for small businesses because many did not know… Continue reading →

Posted in Business, Business Strategy, Entrepreneur, Kim Beasley | Tagged , , , | Leave a comment

Business Makeover: Have You Branded Your Business?

In order for business owners to be easily recognizable, one must make sure that clients and potential clients can tell who we are, what we do and how we can help them reach their goals. This means that a common look must resonate from our website, to our media packages and also our online presence outside of our website. This is termed as your branding and according to Wikipedia.org,

A brand is a collection of images and ideas representing an economic producer; more specifically, it refers to the descriptive verbal attributes and concrete symbols such as a name, logo, slogan, and design scheme that convey the essence of a company, product or service. Brand recognition and other reactions are created by the accumulation of experiences with the specific product or service, both directly relating to its use, and through the influence of advertising, design, and media commentary.

During my business… Continue reading →

Posted in Business Makeover, Business Strategy, Kim Beasley, Social Media Marketing | Tagged , , , , | 1 Comment

About Me

Social Media and WordPress are the life-blood of my business. I enjoy helping business owners develop their online brand so that they can successfully reach their ideal customers. Main tools used are Twitter, Facebook, LinkedIn and many other social media website to grow their businesses online. Connect with me on Google Plus, click here.

Get Free Social Media Tips

Copyright © 2012 Social Media Marketing for Business and Kim Beasley. All Rights Reserved.

Designed by Pro Membership Services.