Business Strategy

Business Makeover: Hiring a Virtual Assistant (VA)

Wow, I actually hired a virtual assistant (VA) to help me get things organized with my business makeover. This was a hard decision because I’ve always been the hands-on business owner and releasing control is hard. Don’t get me wrong, I can delegate when the need arises but to actually had over tasks that I’m used to doing, has been hard.

To help me determine who I should hire as my VA, I chose to ask for references from my mentor Mari Smith (@MariSmith) and she gave me 5 VA names. I immediately contacted them via Facebook but the strangest thing is that only one of the persons responded to me. I thought this was strange because if you are in business and someone contacts you about your services, it’s customary that you respond. So I communicated with the person who responded and now she and I are developing a working relationship.… Continue reading

Business Makeover: Developing Your Support System

One of the things I realized is that in order to be successful with my business that I need to put a support & outsourcing system in place. To me, both systems are made up of a group of people who help me ensure my business run smoothly. Such as…

  • Virtual Assistant (VA): helps make sure that my administrative task are handled (Support)
  • Audio/video editor: edits all audio & video that I create (Outsource)
  • Content manager: ensure that the the content on my blogs and my customer blogs are current and relevant (Outsource)
  • Business Mentor: help me determine best direction for my business (Support)
  • Accountability partners: help ensure that I stay on target with business tasks (Support)
  • Financial Mentor: help ensure that I handle my finances correctly (Support)
  • Marketing Mentor: help me fine tune the branding for my companies (Support)
  • Internet research: complete research on the internet regarding specific topics… Continue reading

Business Makeover: Getting Over The Hump

When making habit changes, sometimes we run into a “hump” that we feel is blocking the way of success. Yet some choose not to the press on past the hump and get stopped in their tracks. Others choose to fake it and make it look like they have gotten over the hump and drift along on a wing and a prayer. Then there are the successful people who actually choose to deal with the hump by defining what it is and determining the best way to beat the hump.

Where are you in dealing with your “hump”? Have you identified what it is and created a solution to getting past it? My hump has always been hidden procrastination. This means that I start big and then I say that things are going as planned but in reality I’ve run out of a plan and I seem to loose the unction… Continue reading

Business Makeover: Setting Up Accountability Partners

Yesterday I made a business decision to ask for accountability partners as part of my business makeover. I sent a request out to Twitterville* and three of my tweeples** answered back to let me know that they would hold me accountable. The three who will be my acccountability partners are Latara (@LataraHamYing), Christine (@neosoulsister), and Dee (@deegospel).

Why did I ask for accountability partners? I did this so that I will have someone who would check on me to make sure that I’m following through with my plans. It is always important that you not only have a mentor, who will guide you in the right direction, but you also need accountability partners, who will hold you accountable to what you have decided to do. Having accountability partners is not something new but if you don’t have at least one, you are doing yourself a disfavor.

When determining who your… Continue reading

Business Makeover: Taking care of the little things

So I am starting my week long journey into dealing with the hard questions that will affect my business as I continue my business makeover (click here for list of questions). During this process, I will also take care of the little things that I normally put on the back burner. Here is my list of little things:

  • Getting proper rest at night (at least 6 – 8 hours)
  • Eating the right foods at the right time
  • Exercising consistently
  • Shortening my work day (from 16 hours to a maximum of 10)
  • Investing time into my personal business
  • Hiring a VA and delegating tasks
  • Schedule social networking time frames

As you can see, my list of little things are mostly personal and like most business owners, I’ve put myself on the back burner and put my business first. I will be working over the next week to create a… Continue reading

Business Makeover: Mission Possible

As I continue my business makeover, I’ve decided to look at my business like I’m on a spy mission and trying to determine who the enemy of my business is and destroy it. Realizing that if I don’t destroy the enemy of my business, it could have unrepairable damage. So… I decided to make a list of detailed and sometimes hard questions that will help me identify my enemy.

  • What have I done in the past that was successful?
  • What have I done in the past that was unsuccessful?
  • Where am I unfocused on in my business?
  • Do I have an identified target market?
  • Have I developed an Internet marketing plan that reaches my target market?
  • How am I monetizing my business websites?
  • Do I have areas in my business that are causing me to lose money?
  • When am I allowing myself to have down-time with my business so I… Continue reading

Social Media – Using it to Grow Your Business

I want to know how many of you are using social networking website like Facebook, MySpace or Twitter to communicate with your friends. Well if you do use these types of websites then you have taken the first steps to using social media to grow your business. According to Wikipedia.org, social media is Social Media is “the democratization of information, transforming people from content readers into content publishers”. If you use social media for personal networking then you need to take a look at using it for business networking.

For instance, I have been using Facebook to grow my networking circle and I have made contacts with people all over the world. I’ve even been able to develop clients from my connections on Facebook. If you haven’t been using your social media website to develop your business then you need to start.

To learn more about using social media… Continue reading

Social Media Telesummit – hosted by Leesa Barnes

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Social Media Telesummit – February 20-29, 2008
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I don’t know many people who like to cold call. Not only is it so impersonal and intrusive, but it just doesn’t work. For every 50 cold calls you make, only 2 will result in an appointment.

My friend, Leesa Barnes, hates cold calling. She relied on cold calling to get clients for her web development business in 1997.

Click here for more details about the “Social Media Summit”

Two years later and heavily in debt, Leesa gave up on self employment and got herself a full time job.

When she was laid off in 2004, Leesa decided to try self employment again. But this time, she did things a little differently.

Leesa decided to use social media to find new clients and make money. Four years later, Leesa has published a book, is a recognized expert in podcasting and has… Continue reading

How To Create Your Soft Sell Marketing Platform

have you been looking for a way to transition your business into a customer oriented business. Where you meet the needs of your customers and build a relationship that causes ongoing income. Then if you missed the first preview teleseminar that Judith & Jim’s conducted about the upcoming “Bridging Heart and Marketing”, you can still experience it.

People were riveted by what Judith & Jim were saying about Soft Sell marketing and the need for more spiritual connection between seller and buyer. In fact, unlike most teleseminars in which people start leaving the call after 30 minutes or so, everyone stayed on the Judith & Jim’s call ’til the end!

So make sure you’re registered for their 2nd FR.EEE Tele-Training – “How To Build Your Soft Sell Marketing Platform.”

Register by going to:

Continue reading

Last Day to Get the Podcasting Bundle from Leesa

OK, I just wanted to send a gentle reminder to my readers that Leesa Barnes’ Black Friday Podcasting Bundle disappears today, November 30th. I know I’ve shared about this package before, but I wanted to make sure you don’t miss this opportunity to purchase this great podcasting pack.

You will find that this is one of the best resources online that has been put together for you to learn or enhance your knowledge about podcasting. Leesa is one of those people who is above board about what you will receive in this package and you can’t lose listening to her advice.

Again, here are the questions she answers in this bundle:

  • If I’m Not an Expert, Should I Podcast?
  • How Can I Develop a Podcast that People Want to Hear or See?
  • What’s the Best Way to Record My Audio Podcast?
  • What Do I Podcast About?
  • How Do I Get… Continue reading

About Me

Social Media and WordPress are the life-blood of my business. I enjoy helping business owners develop their online brand so that they can successfully reach their ideal customers. Main tools used are Twitter, Facebook, LinkedIn and many other social media website to grow their businesses online. Connect with me on Google Plus, click here.

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