Strategic Business Tips from Kim Beasley

Archive for the ‘Business Strategy’ Category

Andy Beal Founder of Trackur.com Shares His Knowledge of Reputation Management & Internet Marketing on Your Passionate Business BlogTalk Radio Show

The featured guest for Your Passionate Business show on July 15 at 4 pm CDT/5 pm EDT is internationally-renowned consultant, author, and speaker Andy Beal. Andy specializes in online reputation management and Internet marketing.

Considered one of the world’s most respected reputation management experts, Andy has worked with many brand-leaders including Motorola, GlaxoSmithKline, Lowes, and NBC. His advice is trusted by ABC News, BusinessWeek, Inc. Magazine, Forbes, and more.

Andy’s current projects include his book Radically Transparent: Monitoring & Managing Reputations Online, his blog Marketing Pilgrim, SEM Vendor & Trackur.com’s social media monitoring tools. Follow Andy on Twitter by visiting http://Twitter.com/andybeal.

Your Passionate Business BlogTalk radio show is your source for information to reinvent and compete in 2010. Special guests share their ideas on how to thrive in a changing economy along with how you can collaborate with them to grow your client base in 2010. You will learn from entrepreneurs in the field of business development, PR and marketing, coaching, sales, HR, tech and more. Visit http://www.blogtalkradio.com/kimbeasley to listen to Andy Beal’s interview as well as future interviews with other guests.

SUCCESSFUL INFOPRENEUR SHARES HIS KNOWLEDGE OF CREATING INFO PRODUCTS ON YOUR PASSIONATE BUSINESS BLOGTALK RADIO SHOW

Antonio L. Crawford, CEO, Top Book Sales Inc., Publisher Kaizen Publication LLC and founder Strateginomics™ Wealth Building Seminars will share his knowledge of developing info products to create a new income stream for your business during the BlogTalk radio show “Your Passionate Business” on Friday, July 9, 7pm CDT/8pm EDT.  Aspiring infropreneurs can tune in to learn how to create info products that sell.

The genius of an info product is how easy it is to create. It doesn’t require you to create a physical product. You just need to share your knowledge and experience in the form of eBooks, white papers, videos, podcasts, e-newsletters or other digital information formats.  They can be downloaded from your site without you having to pay for materials to create them.  People are constantly looking for information to improve their personal and business lives.  Smart entrepreneurs who are looking for ways to add more value to their companies jumping on the bandwagon to package their knowledge.

Crawford is the publisher and author of several books including The Quest for Wealth, Henrietta the Hyena, CX Loan Solution and Creating Multiple Streams of Income with Information Products.  Known internationally for his ability to identify solutions using process improvement techniques, he uses his skills to help writers, authors, infopreneurs and business owners increase their overall marketing and sales performance. Crawford teaches seminars and workshops across the nation to show participants how to develop their ideas using performance based production models.

Your Passionate Business BlogTalkRadio show is your source for information to reinvent and compete in 2010. Special guests share their ideas on how to thrive in a changing economy along with how you can collaborate with them to grow your client base in 2010. You will learn from entrepreneurs in the field of business development, PR and marketing, coaching, sales, HR, tech and more. Visit http://www.blogtalkradio.com/kimbeasley to listen to Antonio Crawford’s interview as well as future interviews with other guests.

This is the second in a series about dealing with “business leaks” and the focus of this article is “Understanding Your Business Leaks”. If you missed the first one in the series, you can find it by clicking on the series title, “Business Leaks”, to the right.

Now that we’ve gone through the process of identifying our “business leaks”, let’s start the process of understanding what their impact means to running a business. A “business leak” can have a small impact like needing to simply change a process to be more efficient or it could be big like a major cost-savings on services or products.

Case in point, I mention in the first article that I was paying for services that I hadn’t been using on a regular basis. Below are some numbers to think about:

• Monthly cost for the services: $47
• Number of months paid for the service: 6
• Number of times used: 2
• Total cost for service: $282
• Cost per use: $141

As you can see, I only used the service twice in the 6 months that I paid for it, so my average cost per use was $141. So does that look like a business leak to you? I would say that it definitely does and I stopped using the service. What are some of the ways that you have tried to understand your business leaks? Please share them by leaving a comment below.

In the video below, information is shared that focuses on the “latest ideas for accessing finance”.

This is the first in a series about dealing with “business leaks” and the focus of this article is “Identifying Your Business Leaks”.

Do you have business leaks that are affecting the management of your business? Have you noticed that things are slipping through the cracks and you have no idea where they are going? Then it sounds like you have a business leak.

To some, a business leak may be centered on financial issues or maybe you have teaming problems. Regardless of where you have a business leak, it’s best that you identify it and determine a solution for how you will fix it. The next articles in this series will deal with “Understanding Your Business Leaks” and “Fixing Your Business Leaks”.

Some of the ways that I’ve found where I have experienced business leaks are below:

• Paying for services that I do not use on a regular basis.
• Not using business resources that I have purchased to benefit my business.
• Missing out on opportunities to network with potential clients.
• Missing out on opportunities to participate in a joint venture with a business associate.

This is just the start of a long list of ways that I’ve identified which are causing business leaks for me. What are some of the ways that you have found where you have business leaks? When you take the time to stop and think about it, you will probably be surprised by how many you will come up with. Please share some of the business leaks that you identify.

If you use mindmaps to develop processes or structure to your business, then you may have heard about MindMeister. Just in case you haven’t, let me share a little about MindMeister. It is a mind-mapping tool that allows you to easily manage your mind-mapping efforts.

Recently, MindMeister added their application to the list of available applications that can be added to your Google Apps account. You can find out more by visiting Google Apps – MindMeister. According to their Google Apps – MindMeister webpage…

MindMeister allows your team to be more creative and innovative by providing a shared collaboration and brainstorming environment using the proven mind mapping technique. Create mind maps for new projects and accounts, manage meetings and sketch out business plans online with your partners and colleagues, all in real time.

Also, watch the video below for more details.