Business Makeover: Dealing with the Dark-side of Business

While I was watching a commentary regarding the psychology about the persona of Bruce Wayne/Batman, a thought came to me that as a business owner there is a dark-side we have to deal with too. The dark-side consist of anything that is negative or fearful.

As a business owner, we have to be careful that the dark-side doesn’t rule us and cause us to run our business unwisely. So what are some of the dark-side issue? Glad you asked. Below are a few of the things that I consider as the dark-side of business.

  • Stealing clients
  • Adding extra time to client projects
  • When bartering or exchanging services, you intentionally make sure that you get more than what your barter is worth
  • Lead new clients to believe that you have more experience than you actually do to win their project (this means that you don’t let your client know that you are outsourcing their work to someone who does have the skillset and then you take the credit)

Sharing about the dark-side of business which is something that I’ve experienced first-hand, is something that I feel strongly about. Conducting business on the dark-side will catch up with you someday just like Batman always catch his nemesis. I want to encourage all to be truthful in conducting business and making sure that your business is ethical and that you are not only after the money.

Have you experienced someone dealing with you from the dark-side of business? I would like to hear about your experience and how you dealt with it.

  • http://www.booksavvymedia.com Tynisha Thompson

    Oh Kim,
    I love this post and let me tell you why:

    In the last 4-6 months, I ‘ve been raising my platform online using various platforms like twitter, linked, facebook and such. I’ve also done quite a hand full of teleseminars. All of this means that folks are coming out of the wood work with all types of jv deals. Some that are just perfect for me and some that I call “JVing Unfairly.”
    What is this? It’s when someone contacts you or calls you up and wants to worm your entire system out of you in the guise of a jv info-product or online telecourse.
    They offer nothing in return, but they want your entire methodology and system and your time to teach them how to use it and then they want to step off without offering anything in return. Now, I have never not once fallen for this, but I see it a lot. Especially from people who don’t have a background in what they’re charging people to pay them to do. For example I had a so-called book expert call me up and offer to include me in his new virtual book tour service program that he had obviously created with me in mind,(I am a vbt expert and practioner with a proven system that I work on with my clients) but he had no system of his own, he only wanted to use my methodology and give me a “cut” of the meager profits. HA! No mention of his list, or what would be in it for me. No thank you.
    This has been happening to me a lot lately and I always think to myself, “Now, what’s in it for me and why would I just hand you over all this information.”
    The second point I wanted to address is Outsourcing a part of your service to others. I conduct online book publicity & marketing consulting and coaching services, this after many years of focusing strictly on print and radio for my clients. I now outsource this part of the service with full knowledge to my clients that I am doing this. Why? Because it’s no longer a part of what I do with my time, so why not be honest about it, so I usually supervise that part of the package but they are fully aware that I have pr specialists on my team. Plus, if I can send some steady clients to my other powerful pr colleagues out there who are really awesome at print,tv and radio then that’s great and we all get to work with like-minded clients. That way clients gets the entire media coaching, online, print, radio and tv package for a fraction of the cost. I think that’s the best way to go about outsourcing a skill when you no longer what to perform that duty. Just be honest about it.
    Thanks for the post Kim.

  • http://www.keybusinesspartners.com Teresa Morrow

    Kim,

    I think it all comes down to respecting others and living in integrity. Being honest with others…doing onto others as you would like them to do onto you, right?

    You certainly won’t be able to grow a business for very long or successfully by being unethical (stealing, lying and cheating) with others you meet.

    Thanks again Kim – great post!

    Sincerely,

    Teresa Morrow
    Online Promotion Management
    Connecting the Pieces of Online Promotion for You
    http://www.keybusinesspartners.com

    Teresa Morrows last blog post..Free for All Friday – August 8th

  • http://amhbusinesssolutions.com Ann Harrell

    Kim,

    Great post!

    I recently had the misfortune of expending a great deal of time and effort on a client who did not operate with the same level of integrity as I did with him. The situation was extremely disheartening and if I were not deeply rooted in my faith could have tainted future client relationships. However, I stand firm on the belief that what is for me is for me. At some point, this client will be held accountable for his “dark-side”.

    Thank you for getting back to the basics of doing business…ethically!

    Ann

  • http://wordsforhirellc.com/blog Karen Swim

    Kim, this was a wonderful and timely post. I am a firm believer in living my values in life and business. I don’t shove my faith under the bed when I leave for work. As I know that I am accountable for my actions in every situation I truly try to live a life that mirrors my faith, which includes treating people with integrity and respect. Your post is a good reminder for everyone in business. Thank you Kim!

  • http://www.timbossie.com Tim Bossie

    Kim,

    I just saw the same show and had almost the same thoughts, although they were more about the dark side of ministry than the business side. You are absolutely right about the dark side of business.

    It can be very enticing. So many of us want to build our business so bad, and most of the time overnight, that the use of unethical, dishonest, and/or even illegal shortcuts will be used. It’s easy to fall into this trap especially when you’re struggling a little and have seen failure more times than success.

    However, as Karen said, we are accountable for our actions and need to remember that our mistakes, whether deliberate or not, follow.

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